近日,探路者官方發出消息,將攜手汪峰,於6月17日20:00在汪峰抖音直播間為用戶帶來產品直播,作為汪峰直播首秀唯一服裝品牌,探路者更有神秘聯名限量款裝備會在直播中獨家發售 。
2012年探路者就曾攜手形象代言人汪峰演繹“勇敢的心”,一度掀起搖滾戶外熱潮,締造了領軍戶外品牌與搖滾音樂巨星的首次跨界組合 。
在《妻子的浪漫旅行》中,汪峰更是為了給愛妻禦寒保暖,送給章子怡探路者的明星產品——HIMIX高海拔攀登連體羽絨服,它曾獲德國2014年戶外產業大獎,無論是防護還是人性化設計都十分到位 。節目一播出淘寶就出現了“汪峰同款登山服”等標簽,播首汪峰的帶貨能力可見一斑 。
在今年年初,汪峰曾發布了一條微博“我不是一個專業的分享者,但我想把我覺得好的東西都分享給大家 。此次直播,量联他兌現了自己的承諾,將他心目中的優質產品帶進了直播間 。
今年以來,各企業CEO 、明星下場直播化身主播已成“潮流”,空降可以預見,“帶貨直播”已成大趨勢,越來越多的社會力量參與到其中,用優質的產品 、新技術 、抖音新思維帶動企業發展,探路助力經濟複蘇 。
期待6月17日,汪峰直播首秀,多款探路者爆款戶外裝備,現場專屬福利滿滿,汪峰抖音直播間,直播好物,一起搖擺。
手汪(责任编辑：綜合)
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