If you've ever spent three hours in Ikea, chances are you weren't there just for the dirt-cheap furniture and the opportunity to go home later and sob as you try to put that damn bed together. You were there for the meatballs.
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Ikea wants to capitalize on that, as Fast Companyreports they may try some Ikea stand-alone restaurants in the future.
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Fast Companysays the Swedish home furnishings superstore sold $1.8 billion dollars worth of food in 2016 and 30 percent of Ikea Food's customers are there solely to chow down.
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Ikea has previously opened dining pop-ups in London, Paris, and Oslo, and this would just be an extension of the meatballs, mashed potatoes, chocolate cake, and stuffed chicken breasts people love to eat whether or not they need to actually shop for a new bathroom caddy.
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People are pumped at the mere prospect, which has not yet been confirmed by the company.
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Michael La Cour, Ikea Food’s managing director, says, "I firmly believe there is potential. I hope in a few years our customers will be saying, 'Ikea is a great place to eat—and, by the way, they also sell some furniture.'"
Mashablehas reached out to Ikea for comment, but has not yet received a response.
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