Facebook is re-tweaking its News Feed again.
This time it wants to bring it back to friends and family instead of viral videos and media posts, Facebook CEO Mark Zuckerberg announced in a post Thursday.
SEE ALSO:Stop reading what Facebook tells you to read"I'm changing the goal I give our product teams from focusing on helping you find relevant content to helping you have more meaningful social interactions," he wrote.
He said the change should make everyone feel better: "The research shows that when we use social media to connect with people we care about, it can be good for our well-being. We can feel more connected and less lonely, and that correlates with long term measures of happiness and health."
With fewer posts from businesses, brands, and media, expect to see more of what your "friends" are sharing and liking.
Tweet may have been deleted
Zuckerberg didn't mention Facebook's role in the 2016 election or Russian meddling through the platform as motivation to change what shows up on the social network.
A breakdown of the "closer together" initiative (also outlined in a video above) indicates news stories will get de-prioritized, while conversations that Facebook thinks will spark a lot of engagement will get a boost.
To achieve a happier Facebook user base, it looks like Facebook will focus on comment-heavy posts -- and not just quick comments like, "Oh no!" or "Thanks!" but lengthy (meaningful!) comments.
Tweet may have been deleted
All those "likes" won't mean as much as full-on engagement, which under the new rules seems to mean back-and-forth conversations. Sounds like posting links back and forth won't count as much in the meaningfulness meter.
Tweet may have been deleted
In other words, publishers will almost certainly see traffic drop and video views decrease.
Zuckerberg rationalized that the changes will ultimately make for a better Facebook experience, naturally, but might actually cause people to spend less time on the social network.
"I also expect the time you do spend on Facebook will be more valuable," he wrote.
UPDATE: Jan. 11, 2018, 5:07 p.m. PST This post has been updated with more information about the News Feed changes.
TopicsFacebookSocial Media
(责任编辑：休閑)
Mall builds real
James Shaw Jr. had breakfast with the March For Our Lives crew
Boston Dynamics says its stair
Political nostalgia is always a lie, and a potent weapon
Aly Raisman catches Simone Biles napping on a plane like a championPokémon Go is so big that it has its own VR porn parody now
Behind every great entertainment property there's a cheekily named porn parody. Super Hornio Bros. G
...[详细]Review: the Google News app is a news junkie's dream come true
Remember when news apps used to be cool? Seriously, there was a time when indie news apps were not o
...[详细]Ryan Reynolds and Blake Lively troll each other on Twitter again
Turns out, even years after Gossip Girl, Blake Lively has some secrets up her sleeve — and her
...[详细]
This post is part of Mashable's You're Old Week. Break through the haze of nostalgia with us and see
...[详细]This company is hiring someone just to drink all day
For the non-Don Drapers among us, drinking at work is a far-off fantasy. But UK company ILoveGin wan
...[详细]John McCain doesn't want Trump at his funeral
Senator John McCain has made it very clear that when he dies, Donald Trump isn't invited to his fune
...[详细]'Brooklyn 99' Season 6 finds a surprise home with NBC
Brooklyn Nine-Nineisn't going anywhere.After Fox abruptly cancelled the sitcom on Thursday, NBC step
...[详细]VR porn will never take off until it solves these 3 problems
Virtual reality porn should be a phenomenon. It's the steamy videos you're used to writ large: Rathe
...[详细]The five guys who climbed Australia's highest mountain, in swimwear
Climbing a freezing cold mountain is already hard enough work. But in briefs? Nope. 。It's too late fo
...[详细]Roseanne quits Twitter after racist tirade, Wanda Sykes leaves show
UPDATE: May 29, 2018, 1:56 p.m. EDT Shortly after publishing this post, ABC announced that Roseanneh
...[详细]U.S. government issues warning on McDonald's recalled wearable devices
Chrissy Teigen shares adorable tweet announcing the birth of her second child
