說起這屆的年輕人,愛玩,愛造,愛新鮮,品牌想成功打入他們的內心,真有點難度,對於有態度又挑剔的年輕群體,玩起來,才能和他們打成一片 。
近日,由本味寒造讚助-佛山創意產業園第九屆Jingle Bell派對在平安夜盛大開啟,有紅動魔幻的聖誕大巡遊 、浪漫旖旎的圣诞漫天飄雪、瘋狂的本味聖誕狂歡派對 、繽紛多彩的寒造聖誕夜市 、絢麗奪目的圣诞聖誕裝飾、街頭獨創的本味聖誕大演藝 。
這場聖誕活動,新奇有趣,吸引了大批年輕人前往遊玩,共同見證了幸福浪漫神秘的聖誕之旅!
作為此次活動的讚助商,本味寒造真會玩!
為了迎合年輕人,在聖誕節,特地準備了一款創新的青梅酒冰淇淋,以三年慢釀的青梅酒為原料,加入香滑的牛奶做成冰淇淋,既保留了青梅酒的酒味,又延續了冰淇淋的口感,吃起來很新鮮,現場排起了長隊,都搶著要品嚐這個冰淇淋 。
除了新奇的冰淇淋,更有調酒師現場表演,用本味寒造,調製出讓人驚豔的酒品,十分符合當下年輕人的口味,讓人看到本味寒造的更多可能性,就像現在的年輕人,每個人都有無限可能,本味寒造就很懂他們,把屬於年輕人的態度,充分挖掘了出來 。
為了讓品牌更年輕,品牌自誕生起就鎖定了年輕一族,從他們的生活態度入手,以真實做自己作為品牌價值,引起許多年輕人的共鳴 。
的確,在這個浮躁的時代,人為了生存,總會變得圓滑世故,這是年輕人們最不屑的,他們隻想真實表達自己,是非黑白界限非常清晰,這和本味寒造的品牌主張一致,匠心做酒,以匠人之心做產品,認真,就特別真實 。
不得不說,通過這次活動,本味寒造和年輕人成功打成一片,收獲一大波好評,據介紹,本味寒造在接下來的元旦和新年都會有特別活動,大家多多關注哦。
本味(责任编辑：休閑)
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