3月30日,荷蘭高端奶粉領導品牌海普諾凱1897正式宣布國際著名鋼琴演奏家——郎朗,成為品牌首個全球形象代言人 。傳承百年的首次首位貴族品牌與國際殿堂級藝術大師的攜手,完美詮釋品牌“為愛成就”的全新理念。而這次代言,代言代也是郎朗婚後的首個奶粉代言,不知道是不是馬上將有好消息要跟大家分享了呢?
”成就本就”郎朗的育兒堅持: 用愛成就
高曉鬆曾經說過:“讓外國人說出三個中國人的名字,郎朗肯定是其中一個 。”朗朗5歲便舉辦了人生第一場個人演奏會,奶粉诺凯17歲在芝加哥拉維利亞音樂會一戰成名,獲得國際門德爾鬆大獎中國第一人,榮膺“全英古典音樂獎”年度國際藝術家獎……他創造了多個華人首次 。如今,全球郎朗與貝多芬 、肖邦 、形象霍洛維茨等齊名,郎朗被評選為曆史上最偉大的25個鋼琴家之一,也是最年輕 、唯一一名來自中國的婚后海普鋼琴家 。
除了在藝術殿堂的不凡成就,他的生活也引起了人們的關注 。在去年與妻子的代言代綜藝首秀《幸福三重奏》,郎朗不僅化身“寵妻狂魔”大秀了一把恩愛,還向觀眾呈現了國際鋼琴演奏家的樸實努力日常:每天練琴至少兩小時。他坦言:“練習多了,奶粉诺凯心裏就有底了,如果手和心不能連在一起的時候,就不可能彈出好的音樂。”
就像練琴一樣,育兒也不是一蹴而就的事情 。如今已婚的形象郎朗在育兒上也有自己的堅持,在眾多選擇之中,他表示“鋼琴是我藝術的選擇,海普諾凱1897是我育兒的堅持” 。郎朗與海普諾凱1897的郎朗牽手,既是雙向的選擇,也是因為相信百年貴族的品質,相信海普諾凱1897秉承著“每個孩子都是父母的榮耀,用愛成就“的品牌初心,和自己一樣對高品質的執著追求。
百年匠心品質,成就貴族品牌
承襲百年製乳工藝和驕傲,海普諾凱1897始終堅持隻甄選荷斯坦功勳“母親牛”一脈純正奶源,以傳承百年的貴族精神專注配方研究,源源不斷為母嬰提供高品質的營養和服務 。嚴格遵循荷蘭 、歐洲標準,用貴族般的嚴苛堅持,確保產品質量和食品安全一直符合高標準,用全麵均衡的高品質營養,與千萬媽媽一起,嗬護寶寶茁壯成長 。
一個是百年乳企品牌,堅守自家牧場,傳承貴族品質;一個是國際知名“鋼琴大師”,對藝術執著葆有初心 。除了精神上的契合,郎朗先生的國際鋼琴演奏家身份更與品牌百年貴族高端奶粉的國際形象也十分吻合 。
生命的華彩篇章,用堅持與努力寫就,生命的榮耀,用愛成就 。未來,相信郎朗和海普諾凱1897將攜手為更多媽媽和寶寶帶來更高品質的營養,與千萬媽媽一起陪伴寶寶快樂成長!
(责任编辑：探索)
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